3 Steps to Building a Targeted Audience
3 Steps to Building a Targeted Audience
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The Long History of the Spending Habits of Black People [Video]

Categories
Generational Wealth
Many experts say the lingering effects of being treated as a second-class citizen in America for decades is still having a lasting impact on Black individuals today. What does this look like? It involves spending more than you’re saving, focusing on name brands to attain a sense of importance instead of building generational wealth. Some argue that the marketing tactics used on Black people in 1954 are still effective today. Do you agree?
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