How Much Traffic do you Really Need?
How Much Traffic do you Really Need?
5 Steps to Creating Successful Ads

Lowe’s joins other big companies in backing off DEI policies amid conservative criticism [Video]

Categories
Diversity and Inclusion
A look at DEI’s impact on businesses and education 06:51

Lowe’s is scaling back on its messaging in support of LGBTQ inclusion, with the home improvement retailer following similar steps by Harley-Davidson, John Deere & Co. and Tractor Supply in downsizing diversity policies.

Lowe’s told employees in a memo widely shared among news organizations that it would no longer take part in surveys for the Human Rights Campaign (HRC), an LGBTQ advocacy group. Lowe’s also said it would stop sponsoring and taking part in community events like festivals and parades, and would combine groups representing diverse workers into one single group. 

The company sponsored a pride parade in Charlotte, North Carolina, as recently as 2019 and garnered a perfect score in HRC’s 2023 corporate equity index which looks at policies that protect LGBTQ employees. 

Lowe’s was still running a webpage devoted to its diversity efforts as of Tuesday afternoon.

The self-designated head of a campaign to pressure companies to …

How Desire Paths can Transform your Branding and Public Relations
How Desire Paths can Transform your Branding and Public Relations
12 Steps to Create Videos