3 Steps to Building a Targeted Audience
3 Steps to Building a Targeted Audience
5 Steps to Creating Successful Ads

Lowe’s changes some DEI policies amid legal attacks on diversity programs [Video]

Categories
Black Entrepreneurs

Home improvement chain Lowe’s is scaling back its diversity, equity and inclusion policies, joining the ranks of several other companies that altered their programs since the U.S. Supreme Court outlawed affirmative action in college admissions or after facing a conservative backlash online.Related video above: People share reaction about Harley-Davidson dropping DEI initiativesIn an internal memo shared by Lowe’s with The Associated Press, its executive leadership said the retailer began “reviewing” its programs following the court’s July 2023 ruling and the company recently decided to combine its resource groups, which were for “individual groups representing diverse sections of our associate population,” into one umbrella organization.The retailer also will no longer participate in an annual survey by the Human Rights Campaign that measures workplace inclusion for LGBTQ+ employees, and will also stop sponsoring and participating in events, such as festivals and parades, that are outside of its business areas.The changes were made …

How to Supercharge your Digital Marketing with Desire Paths
How to Supercharge your Digital Marketing with Desire Paths
12 Steps to Create Videos