Stereotypes are one of the biggest barriers to equality worldwide. How can advertising dismantle these stereotypes and create more diverse and inclusive character portrayals? Hear from brand leaders, inclusion activists and marketing experts as they discuss how to achieve authentic representation and avoid tokenism.
This episode is part of a new content series that offers audiences an informal, inspiring, and personal set of learnings into progressive and unstereotypical storytelling. Other episodes are themed around: ‘Lived Experiences’, ‘Driving Positive Social Change, ‘The Power of Cultural Nuance’ and ‘The Future of Diversity in Advertising’.