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Shopping Small Business Saturday can help boost business through next year [Video]

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Latino Entrepreneurs

PHILADELPHIA (WPVI) — The trifecta for holiday shoppers is almost here: Black Friday, Small Business Saturday, and Cyber Monday are all just days away.

The big box stores are offering big deals as usual, but as you’re shopping this holiday season, remember to shop local and shop small as much as you can. You’ll get a personal experience, find unique items and you’ll be putting money directly into your community.

The owners of Vault and Vine, a gift shop, florist, and café, are on pins and needles as we move into the official holiday shopping season.

“Nervous because for a lot of small businesses, Small Business Saturday is make or break for an entire year,” said Vault and Vine co-owner Diana Baye. “If we don’t do well during the holiday season, we don’t make it to January.”

So to draw shoppers in, small businesses are offering deals.

“We’re offering double loyalty on Small Business Saturday,” said Baye.

That …

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