CNBC Anchor Marvels at DEI Collapse: The Companies Fold Pretty Quick [Video]

CNBC anchor Andrew Ross Sorkin was taken aback that social media campaigns continue to rip diversity equity and inclusion initiatives out of major companies, with Toyota being the most recent. 

During the Oct. 4 edition of Squawk Box, Sorkin expressed his astonishment that political commentator and podcast host Robby Starbuck had driven so much change at many companies. “It’s surprising. Every time this guy goes after them, the companies fold pretty quick,” he said. CNBC anchor Becky Quick also credited Starbuck for the end of DEI at Toyota and a number of other corporations, which cut ties with the radical pressure group Human Rights Campaign (HRC). 

Sorkin’s remarks came a day after Starbuck announcedon on X that Toyota and its subsidiary Lexus had agreed to end “involvement in pride parades, pride events or LGBTQ children’s summer camps.” Starbuck also wrote that the company will no longer “participate in the [HRC’s] woke Corporate Equality Index social credit system.” Moreover, Starbuck noted that Toyota and …